2019 — 2021

Madison Square Garden

Lead Video Producer, New York Knicks

Lead video producer for the Knicks at MSG. Ran campaigns across social, in-arena, broadcast, and OTT. Traveled with the team as documentarian from training camp through a playoff run that woke up the city.

The “New York Forever” campaign won a Gold CLIO Sports Award — every video and photo asset produced during NBA quarantine restrictions. No crew, no studio — just an empty arena and a lot of figuring it out.

Beyond campaigns, I produced the Knicks All Access documentary series on YouTube — bi-weekly episodes shot on cinema cameras with 24-hour edit turnarounds. Two full seasons of embedded access with the team. I also ran brand collaborations with Nike, KITH, Jordan Brand, and SLAM Magazine, including a cover shoot with Julius Randle and RJ Barrett.

Kevin courtside at MSG with Sony camera
Locker room shoot setup at MSG
Kevin shooting courtside in Knicks gear
MSG jumbotron with pyrotechnics
Kevin operating cinema camera courtside
Knicks player in locker room during production
Kevin and colleague courtside at MSG
Knicks player dunk from courtside
Kevin operating camera in locker room
Wide shot of Madison Square Garden arena
Players stretching in the tunnel
Kevin sitting center court at MSG
Camera gear flat lay
Courtside POV during game
Kevin in front of MSG marquee
Player signing autographs outside arena
Gold CLIO “New York Forever” — produced during COVID quarantine restrictions with no crew or studio access.
Knicks All Access Bi-weekly documentary series on YouTube. Cinema cameras, 24-hour edit turnarounds, two full seasons of embedded team access.
300+ COVID Tests Part of a limited travel party during the shutdown. Required daily testing at the Knicks training facility for 8+ months — no fans, skeleton crew, never missed a day.
Nike x Knicks Creative direction for the Statement jersey launch — video, photo, and digital assets across the full rollout.

Documentary Series

YouTube Original

Knicks All Access

Bi-weekly documentary series shot on cinema cameras with 24-hour edit turnarounds. Two full seasons of embedded access with the team — training camp through a playoff run that woke up the city.

Featured Work

CLIO Gold

“New York Forever”

Gold CLIO Sports Award winner. Every video and photo asset produced during NBA quarantine restrictions — no crew, no studio, just an empty arena.

Arena

The Playoffs Sound Different at MSG

Playoff atmosphere capture. The Garden during the postseason is a different animal — this was built to match the energy.

Campaign

NY Knicks Statement Campaign Launch

Brand

OBI TOPPIN x JORDAN

Editorial

SLAM Magazine — BTS Cover Shoot

Culture

Kicks & Cocktails

Sneaker culture meets courtside access. A lifestyle piece capturing the intersection of Knicks fandom and New York fashion.

Fan Documentary

Drawing Inspiration — Fan Stories

Portraits of Knicks fans and what the team means to them. Real people, real stories, shot in and around the Garden.

OOH Campaign

Rookies Guide — Brand Campaign

Out-of-home campaign for the incoming rookie class. Video assets designed for digital billboards and arena screens across the city.