2019 — 2021

Madison Square Garden

Lead Video Producer, New York Knicks

Lead video producer for the Knicks at MSG. Ran campaigns across social, in-arena, broadcast, and OTT. Traveled with the team as documentarian from training camp through a playoff run that woke up the city.

The “New York Forever” campaign won a Gold CLIO Sports Award — every video and photo asset made entirely solo during NBA quarantine restrictions. No crew, no studio, just me and the empty arena figuring it out.

Beyond campaigns, I produced the Knicks All Access documentary series on YouTube — bi-weekly episodes shot on cinema cameras with 24-hour edit turnarounds. Two full seasons of embedded access with the team. I also ran brand collaborations with Nike, KITH, Jordan Brand, and SLAM Magazine, including a cover shoot with Julius Randle and RJ Barrett.

Kevin courtside at MSG with Sony camera
Locker room shoot setup at MSG
Kevin shooting courtside in Knicks gear
MSG jumbotron with pyrotechnics
Kevin operating cinema camera courtside
Knicks player in locker room during production
Kevin and colleague courtside at MSG
Knicks player dunk from courtside
Kevin operating camera in locker room
Wide shot of Madison Square Garden arena
Players stretching in the tunnel
Kevin sitting center court at MSG
Camera gear flat lay
Courtside POV during game
Kevin in front of MSG marquee
Player signing autographs outside arena
Gold CLIO “New York Forever” — made every asset solo during COVID quarantine restrictions. No crew, no excuses.
Knicks All Access Bi-weekly documentary series on YouTube. Cinema cameras, 24-hour edit turnarounds, two full seasons of embedded team access.
SLAM Magazine Produced the editorial video for a SLAM cover shoot featuring Julius Randle and RJ Barrett at the Garden.
Nike x Knicks Creative direction for the Statement jersey launch — video, photo, and digital assets across the full rollout.

Featured Work

Campaign

NY Knicks Statement Campaign Launch

Brand

OBI TOPPIN x JORDAN

Editorial

SLAM Magazine — BTS Cover Shoot

Culture

Kicks & Cocktails

Documentary

Drawing Inspiration — Fan Stories

Player Content

Kevin Knox — Summer Workout

Player Content

Dennis Smith Jr. — Summer Workout

Selected Projects

Statement Jersey
Campaign

Statement Jersey Reveal — “Dear NY”

Creative direction for the Knicks x Nike Statement jersey launch. Video, photo, and digital across the full rollout.

New York Forever
CLIO Gold

“New York Forever”

Gold CLIO winner. Made every video and photo asset solo during NBA quarantine restrictions. No crew, no excuses.

KITH x Knicks
Collaboration

Knicks x KITH

Photo and video for the Knicks x KITH collab. Player talent, studio shoot, Ronnie Fieg's world.

Playoffs
Playoffs

2021 Playoff Run

First playoff appearance in years. Embedded with the team from bubble practice to the Garden going full capacity. The building was vibrating.

Knicks All Access
Documentary

Knicks All Access

Bi-weekly doc series on YouTube. Cinema cameras, 24-hour edit turnarounds. Two seasons of following the team everywhere.

Player Content
Brand

Player Content & Portraits

Studio and on-location portraits with the roster. Content for brand, social, and in-arena screens.

MSG jumbotron with pyrotechnics
In-Arena

In-Arena & Jumbotron

Video content for the MSG jumbotron, intro sequences, and in-arena moments. The Garden crowd makes everything look better than it is.